What are the basic principles of business correspondence?

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Principles of Good Business Writing

1. Clarity of purpose

Before beginning a business document, memo, or email, one should ponder two primary questions:

Who is the reader?

What do I want to convey to the reader through my writing?

Clarity of purpose gives a direction to the writing and develops its tone, structure, and flow.

2. Clarity of thought

Thinking while, rather than before writing, makes the writing less structured, meandering, and repetitive. Business writing requires the skill to reduce long, rambling sentences into concise, clear ones. One needs to extract what is significant to write clearly.

3. Convey accurate and relevant information

The primary goal of business writing is to convey valuable information. Inaccurate or irrelevant content affects the purpose of the document. For effective business writing, information must be value-additive and complete.

4. Avoid jargon

A simple and uncluttered writing style goes a long way in communicating the message to the reader. Grandiose writing full of industry-specific buzzwords and acronyms should be avoided to the ________ __ _____________ _________ _____ ___ ____ ______ _________ _________ ___.
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Degree : BACHELOR DEGREE PROGRAMMES
Course Name : Bachelor Degree Programmes
Course Code : BDP
Subject Name : Secretarial Practice
Subject Code : ASP 1
Year : 2022 2023