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| Title Name | IGNOU MJM 29 Solved Assignment 2025 |
|---|---|
| Type | Soft Copy (E-Assignment) .pdf |
| University | IGNOU |
| Degree | PG DIPLOMA PROGRAMMES |
| Course Code | PGJMC |
| Course Name | Post Graduate Diploma in Journalism and Mass Communication |
| Subject Code | MJM 29 |
| Subject Name | Advertising and Public Relations |
| Year | 2025 |
| Session | |
| Language | English Medium |
| Assignment Code | MJM-029/Assignmentt-1//2025 |
| Product Description | Assignment of PGJMC (Post Graduate Diploma in Journalism and Mass Communication) 2025. Latest MJM 029 2025 Solved Assignment Solutions |
| Last Date of IGNOU Assignment Submission | Last Date of Submission of IGNOU MJM-029 (PGJMC) 2025 Assignment is for January 2025 Session: 30th September, 2025 (for December 2025 Term End Exam).Semester WiseJanuary 2025 Session: 30th March, 2025 (for June 2025 Term End Exam).July 2025 Session: 30th September, 2025 (for December 2025 Term End Exam). |
Ques 1.
Select a recent Indian advertisement and identify the advertising appeals used (emotional, rational, or others). Analyse the effectiveness of these appeals using the AIDA model.
Ques 2.
Choose a well-known Indian FMCG brand (e.g., Amul, Tata, Patanjali, etc.) and evaluate its brand positioning strategy. How does the brand differentiate itself from its competitors? Use relevant theories from the syllabus to support your analysis.
Ques 3.
Study a PR campaign conducted by a state or central government in India. Analyze its objectives, tools used, and impact on the public. Provide recommendations for improvement.
Ques 4.
Choose a consumer product and propose a media plan for its advertising campaign. Justify your choice of media (TV, digital, outdoor, etc.) based on the product's target audience and budget considerations.
Ques 5.
The Swachhta recent public awareness campaign in India had the theme, "Swabhav Swachhata, Sanskaar Swachhata," in 2024. Analyze this campaign's objectives, target audience, and media strategy. Suggest improvements based on advertising research principles.
Ques 6.
हाल ही में जारी एक भारतीय विज्ञापन चुनें और इस्तेमाल की गई विज्ञापन अपीलों (भावनात्मक, तर्कसंगत या अन्य) की पहचान करें। AIDA मॉडल का उपयोग करके इन अपीलों की प्रभावशीलता का विश्लेषण कीजिए ।
Ques 7.
एक प्रसिद्ध भारतीय FMCG ब्रांड (जैसे, अमूल, टाटा, पतंजलि, आदि) चुनें और इसकी ब्रांड पोजिशनिंग रणनीति का मूल्यांकन करें। ब्रांड अपने प्रतिस्पर्धियों से खुद को कैसे अलग करता है? अपने विश्लेषण का समर्थन करने के लिए पाठ्यक्रम से प्रासंगिक सिद्धांतों का उपयोग कीजिए ।
Ques 8.
भारत में किसी राज्य या केंद्र सरकार द्वारा संचालित जनसंपर्क अभियान का अध्ययन करें। इसके उद्देश्यों, उपयोग किए गए उपकरणों और जनता पर पड़ने वाले प्रभाव का विश्लेषण करें। सुधार के लिए सिफारिशें प्रदान कीजिए ।
Ques 9.
एक उपभोक्ता उत्पाद चुनें और उसके विज्ञापन अभियान के लिए मीडिया योजना प्रस्तावित करें। उत्पाद के लक्षित दर्शकों और बजट विचारों के आधार पर मीडिया (टीवी, डिजिटल, आउटडोर, आदि) की अपनी पसंद को उचित ठहराएँ।
Ques 10.
भारत में हाल ही में चलाए गए स्वच्छता जन जागरूकता अभियान का विषय था, "स्वभाव स्वच्छता, संस्कार स्वच्छता," 2024 में। इस अभियान के उद्देश्यों, लक्षित दर्शकों और मीडिया रणनीति का विश्लेषण करें। विज्ञापन अनुसंधान सिद्धांतों के आधार पर सुधार सुझाएँ।
Ques 11.
हाल ही में जारी एक भारतीय विज्ञापन चुनें और इस्तेमाल की गई विज्ञापन अपीलों (भावनात्मक, तर्कसंगत या अन्य) की पहचान करें। AIDA मॉडल का उपयोग करके इन अपीलों की प्रभावशीलता का विश्लेषण कीजिए ।
Ques 12.
एक प्रसिद्ध भारतीय FMCG ब्रांड (जैसे, अमूल, टाटा, पतंजलि, आदि) चुनें और इसकी ब्रांड पोजिशनिंग रणनीति का मूल्यांकन करें। ब्रांड अपने प्रतिस्पर्धियों से खुद को कैसे अलग करता है? अपने विश्लेषण का समर्थन करने के लिए पाठ्यक्रम से प्रासंगिक सिद्धांतों का उपयोग कीजिए ।
Ques 13.
भारत में किसी राज्य या केंद्र सरकार द्वारा संचालित जनसंपर्क अभियान का अध्ययन करें। इसके उद्देश्यर्थ्यो, उपयोग किए गए उपकरणों और जनता पर पड़ने वाले प्रभाव का विश्लेषण करें। सुधार के लिए सिफारिशें प्रदान कीजिए ।
Ques 14.
एक उपभोक्ता उत्पाद चुनें और उसके विज्ञापन अभियान के लिए मीडिया योजना प्रस्तावित करें। उत्पाद के लक्षित दर्शकों और बजट विचारों के आधार पर मीडिया (टीवी, डिजिटल, आउटडोर, आदि) की अपनी पसंद को उचित ठहराएँ।
Ques 15.
भारत में हाल ही में चलाए गए स्वच्छता जन जागरुकता अभियान का विषय था, "स्वभाव स्वच्छता, संस्कार स्वच्छता," 2024 में। इस अभियान के उद्देश्यों, लक्षित दर्शकों और मीडिया रणनीति का विश्लेषण करें। विज्ञापन अनुसंधान सिद्धांतों के आधार पर सुधार सुझाएँ।
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IGNOU PGJMC Assignments Jan - July 2025 - IGNOU University has uploaded its current session Assignment of the PGJMC Programme for the session year 2025. Students of the PGJMC Programme can now download Assignment questions from this page. Candidates have to compulsory download those assignments to get a permit of attending the Term End Exam of the IGNOU PGJMC Programme.
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| Course Name | Post Graduate Diploma in Journalism and Mass Communication |
| Course Code | PGJMC |
| Programm | PG DIPLOMA PROGRAMMES Courses |
| Language | English |
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