What is E- Tailing? How do SEO and SEM help E- tailers to do more than just providing pleasing websites.

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E-tailing, or electronic retailing, refers to the sale of goods and services through online platforms. It encompasses a wide range of activities, including direct sales from manufacturers to consumers, third-party sellers using platforms like Amazon, and traditional retailers establishing an online presence. E-tailing has transformed the retail landscape, enabling businesses to reach a global audience, reduce overhead costs, and provide a more convenient shopping experience for consumers. The growth of e-tailing has been driven by advancements in technology, increasing internet penetration, and changing consumer behavior, with more shoppers preferring the convenience of online shopping over traditional brick-and-mortar stores.

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Degree : BACHELOR DEGREE PROGRAMMES
Course Name : Bachelor of Business Administration in Retailing
Course Code : BBARIL
Subject Name : Overview of Retailing
Subject Code : BRL 101
Year : 2024 2025