Question
Shopper's Stop (SS)
Shoppers Stop (SS) is a prominent retail chain in India, known for its diverse range of products across categories such as apparel, accessories, home furnishings, and beauty products. In terms of buying and merchandising, SS focuses on providing a premium shopping experience while maintaining an effective supply chain to ensure product availability and quality. The company employs a multi-brand strategy, offering both international and private label brands, with a strong emphasis on trend forecasting and inventory management.
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"Every product category and beand which deals with life-style or fashion operates generally in the core and fashion range".
Direct Expenses and Indirect Expenses
Product development and Product Sourcing
Describe briefly the current retail scenario in India. Which products command the top position in retail at present?
Distinguish between any two of the following:
Open to buy (OTB)
Markdowns
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