Discuss the meaning of marketing mix. Write it importance.

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The marketing mix refers to the four key elements of a successful marketing strategy: product, price, place, and promotion. These elements are interrelated and work together to create a comprehensive marketing strategy that helps companies reach their target market and achieve their marketing goals.

1. Product: The product element of the marketing mix refers to the actual product or service that a company offers. Companies must ensure that their products meet the needs and __________ _____________ ___ ________ ______ _________ ___ __________ ______ __________.
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Degree : DIPLOMA PROGRAMMES
Course Name : Diploma in Value Added Products from Fruits & Vegetables
Course Code : DVAPFV
Subject Name : Entrepreneurship and Marketing
Subject Code : BPVI 8
Year : 2023